The beauty industry is constantly changing and evolving, but one thing that remains constant is the importance of makeup. From the everyday woman to the rich and famous, makeup is a staple in our lives. Many celebrities have turned their love for makeup into successful businesses, creating their own makeup brands. Here are the top celebrity makeup brands that have made it big in the beauty industry.
Kylie Cosmetics
Kylie Jenner has become a household name, and her makeup brand is just as popular. Kylie Cosmetics was launched in 2015 and quickly became one of the most successful makeup brands in the industry. Known for their highly pigmented lip kits, Kylie Cosmetics has expanded their line to include eyeshadows, blushes, and more. With over 25 million followers on Instagram, Kylie has proven that she knows how to market her brand and create products that people want.
Fenty Beauty
Rihanna’s makeup brand, Fenty Beauty, has made waves in the beauty industry since its launch in 2017. Fenty Beauty is known for their inclusive range of foundation shades, catering to a wide variety of skin tones. Their products are also vegan and cruelty-free, making them a popular choice among consumers who care about animal rights. Rihanna’s brand has received numerous awards and has been praised for its innovative products and marketing campaigns.
KKW Beauty
Kim Kardashian’s makeup brand, KKW Beauty, was launched in 2017 and has since become a go-to for many makeup lovers. Known for their contour and highlight kits, KKW Beauty has expanded their line to include eyeshadows, lipsticks, and more. Kim’s brand is also known for their collaborations with other celebrities such as Mario Dedivanovic, who is Kim’s longtime makeup artist.
Huda Beauty
Huda Kattan is a beauty influencer who turned her passion for makeup into a successful brand. Huda Beauty was launched in 2013 and has since gained a cult following. Their products are known for their high quality and innovative formulas. Huda Beauty has also been praised for their diverse shade range and inclusivity.
Jaclyn Cosmetics
Jaclyn Hill is a popular beauty YouTuber who launched her own makeup brand, Jaclyn Cosmetics, in 2019. Despite some controversy surrounding the initial launch, Jaclyn Cosmetics has since gained a loyal following. Their products are known for their high quality and luxurious packaging.
Conclusion
These are just a few of the top celebrity makeup brands that have made it big in the beauty industry. These brands have proven that with the right marketing, formula, and packaging, anyone can create a successful makeup brand. With the beauty industry constantly evolving, it will be interesting to see what new celebrity makeup brands will emerge in the future.
